Sun Cellular supports White Cane Safety Day celebration for the blind
Mobile Phone operator Sun Cellular has joined Visually Impaired Brotherhood for Excellent Services Incorporated (VIBES), a growing organization of blind massage therapists, in celebrating the White Cane Day through sports and a series of wellness activities for its hundreds of members from different parts of the country.
Republic Act No. 6759 declares August 1 as the “White Cane Safety Day”, aimed at raising awareness on the plight of the blind and promote the duty of every individual to uphold the rights of members of this community.
“We are happy to take part in this year’s White Cane Day by partnering with VIBES to put up this sports festival for the blind. Through this, we hope to help strengthen fellowship among our blind brothers and sisters and foster their camaraderie as a whole community,” says Jocel Adorable, Assistant Vice President for Marketing Services of Sun Cellular.
As a thriving business that is operated for and by the blind, VIBES Incorporated has been a long-time partner of Sun Cellular, as the former makes use of Sun’s best-value mobile services for its nationwide operations.
“Because of our condition, our operations are a bit more complex than most businesses. With this, Sun Cellular has always been a big help, providing an easy and reliable communication channel for our employees through its Double Unlimited Service,” says Dante Tiosan, President of VIBES. “We do unlimited teleconferencing internally and with our clients via landline and mobile and even get to text using a special software. All these, without us having to worry about incurring high costs,” he adds.
Established from a meager starting capital of P8,000 and eight massage therapists, VIBES Incorporated now has over 450 employees and around P23 million in net worth. As it goes on in creating more livelihood opportunities for the blind, Adorable has expressed Sun’s continued support for the organization.
“It has always been our vision to help individuals and organizations achieve success and do more for the society by providing them with innovative, reliable and best-value communication services. We’ve always been inspired by the story of VIBES and we look forward to being partners with them as they continue to soar high in their business and in their noble commitment for our blind brothers and sisters,” concludes Adorable.
Sun Cellular is a member of the PLDT Group.