Sun Cellular Joins the AMI Alliance

Sun Cellular recently formalized its membership in Asia Mobility Initiative (AMI) Alliance, the first mobile alliance in the Asia Pacific, in a formal gathering held at the Crowne Plaza Galleria Manila. AMI Alliance now spans across 7 countries with the following mobile operators as members - Celcom (Malaysia), DTAC (Thailand), Excelcomindo (Indonesia), IDEA Cellular (India), Mobile One (Singapore), SmarTone-Vodafone (Hong Kong) and Sun Cellular (Philippines).

With this regional partnership, Sun Cellular subscribers can look forward to enhanced roaming experience, additional cross-border services, and exciting promotions. The alliance is also working on new programs that will benefit the many Filipinos working in members’ countries.



Photo shows (from Left to Right): IDEA Cellular Managing Director Sanjeev Aga from India, Mobile One Chief Technical Officer Patrick Scodeller from Singapore, SmarTone-Vodafone Chief Technology Officer Stephen Chau from Hong Kong, AMI Alliance Executive Director Steven Chan, Sun Cellular Chief Executive Officer Charles A. Lim, Excelcomindo Pratama Director of Commerce Joy Wahjudi from Indonesia, SVP-International Business Division DTAC Jeremy Wansit Saiyawan from Thailand, Celcom SVP-Global Enterprise Division Syed Najib from Malaysia, IDEA Cellular Chief Marketing Officer Pradeep Shrivastava from India, and SmarTone Vodafone General Manager for Roaming & International Operator Relationship Ben Yeung from Hong Kong.